How do you bring together great brands like Tropicana, Quaker and Aeroplan? How do you manage 20 products, and 40 million unique personal identity numbers? How do you provide power to this breakfast?

PepsiCo turned to OSL to provide an online management system that could traffic and validate inbound consumer data, target and traffic outbound offers to influence purchase behavior and provide real-time consumer analytics and consumer response – all while building one of the most powerful consumer packed goods databases in Canada.

This technology machine is driving success for Tropicana and Quaker with over 100,000 personal identity numbers being deposited per week, and over 5 million consumer interactions in 2008.

This is just one of the 180 interactive success stories generated by OSL in 2008.